Last year I invented an award for Adam Page, who deserved some praise for his work. Being an arbitrary award, I didn’t have set selection criteria or anything of the sort, I just think Page is awesome, and contributes a lot to the music scene.
So this year the choice seemed fairly obvious to me. And it is somewhat ironic that this recipient isn’t even a musician, but there’s no denying that he has contributed hugely to his music scene on an international scale.
I first came across David Zeidler through his writing. At the time he wrote for Echoes & Dust. Later on his was a key figure running Arctic Drones (the best post-rock site out there – give those guys some love!). And now he contributes to Heavy Blog Is Heavy.
Funnily enough, is roots aren’t in music, but horror films. He cut his teeth writing for horror zine Fangoria, and organising cult horror film screenings in New England cinemas. Over the years he transitioned to post-rock music, using the skills he’d aquired through his writing and by running events.
Thinking back, our first interactions were when Zeidler asked me if I’d like to contribute to a Explosions In The Sky tribute he was assembling.
Not long after he asked me to suggest some good local bands. He was working with CJ Blessum of A Thousand Arms [and Ranges, and also former WNF writer] to put out Open Language, an international post-rock compilation, and wanted to find acts from all over the globe so that they’d have a wide selection of music to showcase. A Thousand Arms now have six compilations out, which have helped countless music fans discover new bands from around the world.
Not happy to settle with the work he’d done already, Zeidler formed a few Facebook groups to cultivate an online community. One in particular is great initiative and an invaluable resource for all the creative figures in the game, who can reach out to find others for recording, touring, design, reviews, . It is common to see something along the lines of “Hey, my band x is trying to put a tour together in this region around these dates.”, with many others replying to help piece the tour together.
Now it’s one thing to organise and promote a few local shows, or even provide a platform for others to do it themselves, but Zeidler decided to jump in the deep end and organise a music festival with an international line-up.
Inspired by a trip to dunk!fest in Belgium, Zeidler decided that America needed something equivalent. He began working on putting on dunk!USA in his hometown of Burlington, featuring a stellar line-up from America, as well as a few international acts. He already had a full-time job, plus his work writing for Arctic Drones, but decided that jumping in the deep end and taking the workload of organising a festival of this size with within his capabilities.
dunk!USA wasn’t a total success in a financial sense, but it provided a springboard for launching this year’s post. Festival in Indiana, and paved the way for possible future dunk!USA events. It was well run, felt professional, and brought many bands from the American scene together.
I personally had a great time at the event. I’d been on tour with the band Ranges, working as a roadie/tour blogger, helping with set ups/pack downs and documenting the tour with my writing and photography. The festival was the climax of said tour. I was stoked to finally meet David in person once we’d arrived in Burlington, and we even stayed at his apartment.
The following year Ranges invited me back on tour with them, this time in Europe. But they also invited Zeidler.
I’ll be honest, I felt threatened. I thought I’d already proved myself when touring with Ranges in America. Why did they need another blogger?
Arctic Drones has a far greater reach than I’ll ever have, so I was worried I’d be stuck under Zeidler’s shadow.
I needn’t have worried. Zeidler wasn’t trying to steal my job (can I call it a job? It was unpaid. Internship maybe?). We have different focuses anyway – Zeidler writes about foods he ate on tour, whereas I’m more Gonzo styled and write about the crazy character I meet, or shenanigans I get up to.
We shared some quality time together, eating fine European foods. It was nice to have a friend to spend time with who was free when the band was doing soundcheck. We ate fine cheeses and meat in Paris, and went on a crepe date in Lyon.
These days Zeidler is writing for Heavy Blog Is Heavy, and runs PR company Young Epoch – an arm of A Thousand Arms which focuses on promoting bands and running smaller local events. I wouldn’t be surprised if he makes an appearance at dunk!fest in Belgium again next year, or has a part to play in organising another USA festival in the next year or two.
So there you have it: music promoter, festival and show organiser, publicist, and stalwart of the international post-rock community – David Zeidler, recipient of the 2019 Will Not Fade Awesomeness Award.
p.s. Zeidler snores like a bear.